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Pure Forever Blonde Shampoo 300ml

Pure Forever Blonde Shampoo 300ml

Regular price $38.95
Regular price Sale price $38.95
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KEY FEATURES AND BENEFITS

  • Anti-Brass Formula – Blue Cypress pigments eliminate yellow tones for a vibrant, cool blonde.
  • Deep Hydration – Infused with Argan Oil, Shea Butter, and Organic Melon Oil for silky, smooth hair.
  • UV & Chemical Defense – Shields against sun damage and color-fading treatments.
  • Pure & Gentle – Free from sulfates, parabens, and formaldehyde.
  • Vegan & Cruelty-Free – Ethical haircare without compromise.

HOW IT WORKS

This blonde-enhancing shampoo uses blue/violet pigments from Blue Cypress to counteract brassiness while deeply nourishing hair with its organic oil blend. The result? A bright, radiant blonde with a soft, luxurious finish.

WHO IT’S FOR?

Perfect for natural, bleached, or highlighted blondes who want to neutralize yellow tones while keeping their hair smooth and hydrated.

SPOTLIGHT INGREDIENTS

  • Blue Cypress Oil – Neutralizes brassiness for a cool-toned blonde.
  • Argan Oil & Shea Butter – Deeply hydrate and restore shine.
  • Organic Melon Oil – Strengthens and protects hair from dryness.

HOW TO USE

  1. Apply to wet hair and lather.
  2. Leave for 2–5 minutes for optimal toning.
  3. Rinse thoroughly and follow with conditioner.

FULL INGREDIENTS LIST

Water (Aqua), Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Cocamide MIPA, Glycol Distearate, Sodium Lauroyl Glutamate, Cocamidopropyl Betaine, PEG-15 Glyceryl Isostearate, Argania Spinosa (Argan) Kernel Oil,* Butyrospermum Parkii (Shea) Butter,* Citrullus Lanatus (Kalahari Melon) Seed Oil,* Callitris Intratropica (Blue Cypress) Wood Oil, Zingiber Officinalis (Ginger) Extract,* Urtica Dioca (Nettle) Extract,* Lavandula Angustifolia (Lavender) Extract,* Rosmarinus Officinalis (Rosemary) Extract,* Thymus Vulgaris (Thyme) Extract,* Aloe Barbadensis (Aloe Vera) Extract,* Althea Officinalis (Marshmallow) Extract,* Prunus Armeniaca (Apricot) Extract,* Equisetum Arvense (Horsetail) Extract,* Cinnamidopropyltrimonium Chloride, Sodium Cocoyl Amino Acids, Potassium Dimethicone PEG-7 Panthenyl Phosphate, Panthenol, Glycerin, Guar Hydroxypropyltrimonium Chloride, PEG-90 Glyceryl Isostearate, Dimethicone, Propylene Glycol, Laureth-2, Citric Acid, Sodium Chloride, Fragrance (Parfum), Phenoxyethanol, DMDM Hydantoin, Coumarin, CI 42090, CI 60730. *Denotes organic extracts

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