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DESCRIPTION
Pure Forever Blonde Shampoo & Conditioner Duo – Brighten and Tone Blonde Hair
KEY FEATURES AND BENEFITS
- Purple shampoo neutralises brassy tones for a cool, bright blonde
- Hydrating conditioner for blonde hair strengthens and smooths
- Made with organic extracts and nourishing oils for enhanced shine
- Gently cleanses without stripping colour
- Keeps blonde hair vibrant, soft, and salon-fresh between visits
HOW IT WORKS
The Forever Blonde Duo is your go-to solution for vibrant, healthy blonde hair. The brass-neutralising shampoo removes unwanted yellow tones, while the rich conditioner restores moisture, boosts shine, and improves manageability with every wash.
WHO IT’S FOR
Perfect for anyone with natural, bleached, or colour-treated blonde hair who wants to maintain a cool tone, reduce brassiness, and deeply hydrate strands.
SPOTLIGHT
- Blue Cypress & Lavender: Soothe and tone the scalp
- Argan Oil & Shea Butter: Nourish and soften dry or processed hair
- Kalahari Melon & Apricot Extracts: Protect and promote shine
- Aloe Vera & Marshmallow Root: Hydrate and detangle naturally
HOW TO USE
- Apply shampoo to wet hair, lather, and leave on for 1–3 minutes. Rinse thoroughly.
- Apply conditioner to mid-lengths and ends. Leave on for 2–3 minutes, then rinse. Use 1–2 times weekly or as needed.
INGREDIENTS
Forever Blonde Shampoo: Water (Aqua), Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Cocamide MIPA, Glycol Distearate, Sodium Lauroyl Glutamate, Cocamidopropyl Betaine, PEG-15 Glyceryl Isostearate, Argania Spinosa (Argan) Kernel Oil*, Butyrospermum Parkii (Shea) Butter*, Citrullus Lanatus (Kalahari Melon) Seed Oil*, Callitris Intratropica (Blue Cypress) Wood Oil*, Zingiber Officinalis (Ginger) Extract*, Urtica Dioca (Nettle) Extract*, Lavandula Angustifolia (Lavender) Extract*, Rosmarinus Officinalis (Rosemary) Extract*, Thymus Vulgaris (Thyme) Extract*, Aloe Barbadensis (Aloe Vera) Extract*, Althea Officinalis (Marshmallow) Extract*, Prunus Armeniaca (Apricot) Extract*, Equisetum Arvense (Horsetail) Extract*, Cinnamidopropyltrimonium Chloride, Sodium Cocoyl Amino Acids, Potassium Dimethicone PEG-7 Panthenyl Phosphate, Panthenol, Glycerin, Guar Hydroxypropyltrimonium Chloride, PEG-90 Glyceryl Isostearate, Dimethicone, Propylene Glycol, Laureth-2, Citric Acid, Sodium Chloride, Fragrance (Parfum), Phenoxyethanol, DMDM Hydantoin, Coumarin, CI 42090, CI 60730. *Denotes organic extracts
Forever Blonde Conditioner: Water (Aqua), Stearyl Alcohol, Cetyl Alcohol, Behentrimonium Chloride, Amodimethicone, Argania Spinosa (Argan) Kernel Oil*, Butyrospermum Parkii (Shea) Butter*, Citrullus Lanatus (Kalahari Melon) Seed Oil*, Callitris Intratropica (Blue Cypress) Wood Oil*, Zingiber Officinalis (Ginger) Extract*, Urtica Dioca (Nettle) Extract*, Lavandula Angustifolia (Lavender) Extract*, Rosmarinus Officinalis (Rosemary) Extract*, Thymus Vulgaris (Thyme) Extract*, Aloe Barbadensis (Aloe Vera) Extract*, Althea Officinalis (Marshmallow) Extract*, Prunus Armeniaca (Apricot) Extract*, Equisetum Arvense (Horsetail) Extract*, Cinnamidopropyltrimonium Chloride, Sodium Cocoyl Amino Acids, Trideceth-12, Potassium Dimethicone PEG-7 Panthenyl Phosphate, Panthenol, Tocopheryl Acetate, Glycerin, Propylene Glycol, Cetrimonium Chloride, Citric Acid, Fragrance (Parfum), Phenoxyethanol, DMDM Hydantoin, Coumarin, CI 42090, CI 60730. *Denotes organic extracts
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Conditioner